Why Are Your Business Emails Going to Spam?
Your emails look fine. Your clients never receive them. This is one of the most common — and most fixable — IT problems DM1 finds when taking over from a previous provider.
Book a Free Email Health CheckIt's Almost Never Your Content — It's Your Configuration
Spam filters don't just look at what you write — they check your domain's technical records to decide whether to trust your emails at all. Three settings called SPF, DKIM and DMARC tell receiving email servers whether your domain is legitimate. If they're missing or misconfigured, your emails go straight to junk. DM1 finds and fixes these issues as part of every new client onboarding.
Most Perth SMBs DM1 takes over have at least one of these three settings missing or incorrectly configured — even businesses that have been operating for years.
What DM1 Covers in an Email Health Check
We audit your domain's DNS records and email authentication settings against current best practice. Here's what we look at:
SPF — Sender Policy Framework
A DNS record that lists which servers are allowed to send email on behalf of your domain. Without it, anyone can send email pretending to be you — and spam filters know it.
DKIM — DomainKeys Identified Mail
A digital signature attached to every outgoing email that proves it hasn't been tampered with in transit. Missing DKIM is a major spam trigger for Microsoft and Google filters.
DMARC — Domain-based Message Authentication
The policy that tells receiving servers what to do when SPF or DKIM checks fail. Without DMARC, there's no enforcement — and no visibility into who's sending from your domain.
MX Records
Your mail exchange records must point to the correct server. Incorrect MX records cause delivery failures and are a common mistake after a domain or hosting migration.
Sender Reputation
Your domain builds a reputation with email providers over time. DM1 checks whether your domain or IP has been listed on any spam blacklists.
Microsoft 365 Connector Settings
For businesses on M365, the outbound connector must be correctly configured. DM1 verifies this as part of every M365 health check.
Problems Perth Businesses Bring to DM1
These are the email delivery complaints we hear most often when a new client comes on board:
'My client said they never received my quote.'
Nine times out of ten this is an email authentication problem. Your email arrived — in their spam folder. They never saw it.
'My invoices keep going to junk.'
Invoices often trigger spam filters because of dollar amounts and payment links. Proper DKIM signing and DMARC policy dramatically reduces this.
'We switched to a new domain and now no-one gets our emails.'
A new domain starts with zero reputation and no authentication records. It needs SPF, DKIM, DMARC and a warm-up period — most IT providers skip this entirely.
'Our marketing emails are being blocked.'
Bulk email requires additional setup including a dedicated sending domain and authentication records aligned to your marketing platform. DM1 handles the configuration end-to-end.
'Someone is sending scam emails pretending to be us.'
Without DMARC enforcement, your domain can be spoofed. DM1 sets DMARC to quarantine or reject mode to stop this and alerts you when it happens.
'Our previous IT provider said it was fine.'
It often isn't. DM1 uses independent tools to verify your actual email delivery path — not just whether the records exist, but whether they're correct.
How DM1 Fixes Your Email Delivery
DM1 follows a structured process to identify and resolve email delivery problems. No guesswork — just methodical configuration against current best practice.
Audit your domain DNS records
DM1 checks your SPF, DKIM, DMARC, MX and any additional sending records using independent verification tools — not just your hosting control panel.
Check your sender reputation
We run your domain and sending IP against the major spam blacklists to see if you've already been flagged. If you have, we guide you through the removal process.
Configure missing or incorrect records
DM1 sets up or corrects SPF, DKIM and DMARC records in your DNS. For M365, we also verify your outbound connector and anti-spam policies in the Microsoft Admin Centre.
Test delivery across major providers
Once records are in place, DM1 runs test emails through Google, Microsoft and other major providers to verify they land in the inbox — not spam.
Set DMARC to enforcement mode
Once SPF and DKIM are confirmed working, DM1 moves your DMARC policy from monitoring to enforcement — stopping spoofed emails from your domain dead in their tracks.
Ongoing monitoring
DM1 monitors your email health as part of ongoing managed services. We catch problems before your clients do.
What DM1 Finds When a New Client Comes On Board
These examples are drawn from real situations discovered during DM1 new client onboarding. Business names are not used.
DISCOVERED DURING DM1 NEW CLIENT ONBOARDING
Professional Services Firm — Perth CBD
The problem: The business had been operating for four years on Microsoft 365. Clients and suppliers regularly complained that emails went to spam. The previous IT provider had told them it was a client-side filter problem.
What DM1 found: DM1's onboarding audit found no DKIM record configured for the M365 tenant. SPF existed but was pointing to the wrong IP range following a server migration two years earlier. DMARC was set to 'none' — monitoring only, no enforcement.
The outcome: DM1 configured DKIM in the M365 Admin Centre, corrected the SPF record, and moved DMARC to quarantine mode. Email delivery rates improved immediately. The business had been losing client communications for two years due to a configuration that takes under an hour to fix.
DISCOVERED DURING DM1 NEW CLIENT ONBOARDING
Healthcare Practice — Perth Northern Suburbs
The problem: A medical practice moved to a new domain after a rebrand. Within weeks, appointment reminder emails from their practice management software were bouncing or going to spam. They assumed the software was at fault.
What DM1 found: DM1 found that the new domain had no SPF record at all, no DKIM, and no DMARC. The practice management software's sending domain was not included in any DNS record. The domain had also been flagged on one minor spam blacklist within the first month.
The outcome: DM1 built a complete set of authentication records for the new domain, added the practice management software's sending servers to SPF, and submitted a delisting request for the blacklist. Appointment reminder delivery returned to normal within 48 hours.
Why Perth Businesses Choose DM1 for Email Health
✓ Authorised Microsoft 365 Partner
DM1 manages Microsoft 365 tenants directly — including DNS, Admin Centre configuration, anti-spam policies and outbound connectors. We don't need to hand off to a third party.
✓ Plain English, Not Jargon
SPF, DKIM and DMARC are technical — but you don't need to understand them to benefit from them. DM1 explains what was wrong, what we fixed, and what it means for your business.
✓ Independent Verification Tools
DM1 doesn't just look at your hosting control panel. We use independent email testing tools to verify what the rest of the internet actually sees when your domain sends an email.
✓ No Lock-In
DM1 documents everything we configure. If you move to another provider, you keep the setup. We don't hide configurations to create dependency.
✓ Ongoing Monitoring Included
For managed services clients, DM1 monitors email health as part of your regular IT support. Problems are caught and fixed before they affect your business.
Stop Losing Business Emails to Spam
DM1 offers a plain-English email health check for Perth businesses on Microsoft 365. We identify what's missing, fix it, and verify it's working — usually within a single business day.
Contact DM1(08) 6202 6012